Affiliate marketing programs are the first lot that website owners and bloggers start looking at when they want to monetise their sites or blogs. Google Adsense is the obvious name that comes to our mind when we talk of affiliate marketing. So recently when I went through that stage for another online venture of mine, I signed up for Adsense plus a host of other affiliate programs.
What I didn't realise that time was that the affiliate programs that work for the blogs or websites in the US might not necessarily work for a website with an Indian audience. The reasons can be many. The primary reason is that there are more Americans today who are buying stuff online than Indians. I recently read about somebody from Futurebaazar, supposedly one of India's best online shopping portals, mentioning in a news story that out of the total number of visits the site gets in a day, the percentage of people who actually end up buying is so far minuscule. Online shopping is apparently a phenomenon not yet accepted fully by the Internet goers in India. I suppose the touch and feel at Ansal Plaza is what people want :-)
So, people here are more likely to click on ads that link to another service or another online site, rather than a product link. Maybe that is the reason why some people think Google Adsense works best among many affiliate marketing networks.
Secondly, there is the question of relevancy. There is no use advertising a New York service in your website targeted at the Indian audience. This led me to an online quest for Indian affiliate networks.
Below is the list. This is a work in progress list of
all the major affiliate marketing programs in India. You might
have run in to many of these already. The basic idea is to share
what I have collected so far and maybe provide a
resource to somebody looking to monetise his/her site. And
of course, please link to this blog. Leave me a comment in
case you know/have any other affiliate network sites or
programs.
Affiliate network sites -
Affiliate Curry
- Supposedly India's first affiliate network
offering a small range of Indian affiliate programs. Affiliate Network
- Offers affiliate network and provides commission to
affiliates on a click basis Cine Chance-
At the Starting you will get Rs. 5 for every confirmed
registered member of Cine Chance who comes from a banner/text
link on your site. If they get satisfied with your conversion
rate, they can increase your commission upto Rs 10 per free
registration. ClixGalore India
- Offers five scaled levels of affiliate recruitment and
promotional services to their merchants with a small but
growing position in the India Affiliate Marketing industry.
Network access to the USA, Japan, Australia, India and the UK. dgm India - A
wholly own subsidiary of Deal Group, part of dgm Holdings Plc.
The Company's principal activity is the delivery of ROI
through affiliate marketing, search engine marketing, display
inventory and email, either as individual channels, or as a
complete solution. Media
Marketing Online - Provider of Online Marketing services
and Sales Solutions with various services like Search Engine
Optimization , website optimization services, Search Engine
Marketing solutions, PPC Management Services etc based in
India with host of services for Advertisers, Publishers and
Agencies. Tyroo - Offers pay
per click ads. Generate tags for various categories on your
website after identifying the size and type of ads that you
want us to serve. Webshree - Network
of web sites and representatives selling your product on a
commission-only basis. Individual websites providing affiliate programs - Bazaar
of India - You can earning 20% commission when your
reference buy its herbal products. Bharatmatrimony.com
- India's leading matrimony site offering banner ads, text
ads, and email marketing. Earn commissions of upto 50% of the
paid subscriptions fee. You earn when visitors reach
BharatMatrimony from your website and becomes a paid
subscriber. Career
khazana - Whenever any employer visits the site through
your link and becomes a premium member, you earn 25% of a net
membership fee. ChennaiBazaar
- Earn 8% commissions on sale value on every successful sale
generated. ClickAunty
- 25% of each order placed by a referral. 15% of each renewal
order. Crafts
in India - Craftsinindia invites queries from the
organizations interested in being its affiliates. ebay - You
can refer ebay to friends and earn USD 3 per active confirmed
registered user. You can also sell ebay products on your site.
There is now a ebay India, so people can trade in INR as well.
ebay also has partnerships with other global affiliate
networks like Commission Junction and Auction Ads. Ferns
n petals - Earn up to 15% commission on referred
merchandise sales with a 10 day cookie for return visitors.
You get commission on all sales that take place up to 10 days
after you send someone to Fernsnpetals. For example, if a
customer visits your site and clicks on its banner ad and
doesn't buy anything right away, but purchases something at
Fernsnpetals a few days later, you still get credited for the
sale. Fropper
- Add a link on your site to Fropper. Whenever someone visits
Fropper.com through this link and becomes a premium member,
you can earn up to 50% of the fee. India
club - Online shopping site. You can sell Indian Books,
Music, Paintings and Multimedia on your site and earn up to
10% in referral fees. India
Herbs - Paying you 40% commission on sales generated from
your referrals. Paying you 10% commission on all sales
generated on the websites of your referrals. Indiatimes
- You get paid 10% of sale by simply referring a visitor to
this online shopping portal. IndianFriendfinder
- It pays you USD 1.00 for each woman and USD 0.50 for each
man that signs up for a free membership. The more traffic you
send, the more you earn with its percentage program. You
earn an extra 10% when other affiliates sign up under your
broker ID. IndianKarma
- Pays you 40% commission for each member who signs up for a
paid membership. IndianMatromonialNetwork
- Based on a set performance. The higher the performance, the
more you will earn! The base commission is 40%. IndianMatrimonials
- With its affiliates program, you earn 30% on all sales
referred by your site. That means if someone signs up for one
of its Deluxe accounts, you earn up to USD 17.70 per sale
without doing anything. Once a month all affiliates with
referral revenues of at least USD 25.00 are paid. Indianplaza
- Link your site to products on Indianplaza and and it will
pay you a fee for every item sold through a referral coming
from your site. IndianOnNet
- As soon as your referral pay its fees, it sends
you 40% of the fees as your commission. Your referrals might
in turn ask their friends to subscribe to the paid services of
IndiansOnNet. If these friends of theirs join, then you
receive 15% of the fees. India
travel - Opportunity to earn rewards for sending customers
who register with Indiatravel and who book trips. JeevanSathi-
All you need to do is to provide a Banner link on your website
that fetches free and paid registrations to JeevanSathi. For
every Free as well as Paid Registration you will be entitled
to a commission. Lifepartner
India - You can place its links on your site. When users
registered at Lifepartners India and becomes a premium member,
you earn 50% commission. Makemytrip
- MakeMyTrip.com is an online travel company and among the
most successful Internet companies in the country. It provides
an affiliate service for which you have to write to the site
explaining your business details. Matri-Money
The Matri-Money Affiliate Network offers multiple Indian
Affiliate Programs across 14 Matrimony sites, offering up to
50% commission on paid registrations. Money cosmos - It pays
you up to USD 1.00 for each user who registers for free.
It also pays you a whopping 20% extra for transactions
generated by members referred by you. Organic
India - Its affiliate program allows you to sell tea and
other natural products. You can receive 10% commission
for every item sold through your site. rishte
hi rishte - You will earn Rs 15.00 for each member
referred by you who signs up for free in its matrimonial
section.You will earn Rs. 3.00 for each member who signs up
for free in its matrimonial section referred by affiliates
under you. Salwar
Kameez - All Affiliates, Super-Affiliates, SEO's,
Asssociates, Distributors, Dealers, Representatives, Agents
are welcome to join its International team and share the
profits. Shaadi.com
- Earn upto USD 0.55 on every free profile and upto 40%
revenue share – USD 44 for every paid membership. TajOnline
- 5% revenue share on every purchase made on Tajonline through
your website. Advance Program: 5% revenue share + recurring
commission on purchases made by an individual for 1 year. Techtribe
frontFoot - With frontFoot, companies post high-paying job
opportunities that they are looking to fill, and techTribe
members refer people in their network for those opportunities.
If the company hires a candidate that was referred, the person
who made the referral is rewarded financially. Disclaimer: The above list is simply to provide a
directory listing and a brief initial intro to services
provided by independent affiliate marketers, for research
purposes. This blog cannot take responsibility for the links
and descriptions provided above, and offers that these
affiliate marketers provide. You are advised to consult and
read the terms and conditions provided on their individual
websites.


4 comments:
Very useful post. I posted your article in Charchaa
http://www.charchaa.com/list_of_affiliate_programs_in_india
Very useful article. Linking it on http://www.bestofindya.com
Vote for this article on BestOfIndya. Post links to your stories on BestOfIndya
-Indya
very nice and in-depth post.
Keep them coming.
@ webtools - thanks :-)
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